GMCtv

GMC, the leader in gospel and Christian music on television and online, announces a music rebrand with new music programming beginning Tuesday, July 5th to further support GMC’s “Uplift Someone” initiative.  This pro-social movement is designed to remind others how easy it is to commit kind and positive acts for others.  It just takes a simple act of kindness to “Uplift Someone” (http://watchgmctv.com/uplift).

The “Uplift Someone” movement began with the 42nd Dove Awards in April when Denver Broncos’ Tim Tebow presented Steven Curtis and Mary Beth Chapman with GMC’s first “Uplift Someone” award. This award recognizes artists who have encouraged people across the nation to make the world a better place by inspiring acts of positivity and kindness.  The award celebrated the work the Chapmans have accomplished on behalf of the 140 million orphans in the world through the funding of Show Hope™.

“The ‘Uplift Someone’ movement is a thoughtful campaign, and we want our motivation behind everything we do at GMC to reflect this cause,” explains Tammi Weed, GMC Director of Music Programming & Talent. “One of the best ways for us to communicate our commitment to this is through the rebranding of our music programming,”

About gmc: gmc (www.watchgmctv.com) is America’s favorite channel for uplifting music and family entertainment. In 2010, The Parents Television Council™ awarded its Entertainment Seal of Approval™ to gmc for being “an authentic family-friendly cable network.” gmc was the only television network to receive the highly coveted honor last year. gmc can be seen in nearly 48 million homes on various cable systems around the country, on DIRECTV on channel 338 and on Verizon FiOS on channel 224.

Media Contacts:
Lori Isaacs Mahon, lori@mergepr.com
Stacie Vining, stacie@mergepr.com
@MergePR | mergepr.com